The bike the industry
never made you.
One frame, built to your body and your riding. Road, gravel, or mountain — you decide.
One frame. Every terrain.
Most bikes are built for an imaginary average rider. The Heiden is built for you — your body, your geometry, your terrain of choice.
Road
Narrow tyres, dialled geometry, built for speed on sealed surfaces.
Gravel
Versatile clearance, confident handling — equally at home on dirt and tarmac.
Mountain
Full knobbly tyre clearance and geometry tuned for off-road confidence.
Built from personal frustration.
I spent years unable to fit on standard bikes — adjusting stems, swapping cranks, spending money trying to make something work that was never designed for me. In 2011 I started ordering my own frames built to spec, and everything changed.
You don’t have to be an outlier to be failed by the bike industry. Heiden exists for anyone who’s ever felt like bikes just weren’t made for them.
Ready for a bike that fits?
Put in your details, choose your terrain, and get a Heiden built around you.